Wednesday, November 2, 2011

There's a View Waiting for You in Palos Verdes CA


As my tour bus snaked its way along the Amalfi Coast in Italy I listened to the other passengers ooh and aww over the amazing views, I thought to myself, reminds me of Palos Verdes. The Italian verison may be a little more dramatic with steeper hills and one-way roads with hairpin curves, but the high bluffs with blue water below share undeniable similarities.


Beauty is in the eye of the beholder, as is the value of a view.  This is one of the great puzzles of selling view homes on the Palos Verdes Peninsula.  We have a plethora of views.  There are varying degrees of views, there are up close and personal views and there are some homes with pastoral views (some buyers consider this a non-view when compared with a panoramic view).  What's an agent to do when asked to place a value on a view?


The Views of Palos Verdes:The Queen's Necklace view is one of the most sought after on the entire Palos Verdes Peninsula. Many residents of Palos Verdes Estates are fortunate to enjoy this amazing sight from the comfort and convenience of their home. It is a combination of Pacific Ocean meeting the encircling lights of the Beach Cities and beyond all the way to Malibu.  Toss in snow capped mountain in the background on a clear day and few would disagree this is a million dollar view.

The Blue Pacific and Catalina Island  is another very popular view in Palos Verdes.  A drive along Palos Verdes South will soon reveal why Lowe's chose to build one of the most spectacular resorts in Southern California overlooking this view.  Terranea Resort adds a much needed hotel to the Palos Verdes Peninsula and the views are incredible and inspiring.  Donald Trump's golf course is located nearby and enjoys similar breathtaking views.

City lights is an undeniably romantic view. The lights of the Los Angeles Basin and Los Angeles Harbor sparkle throughout the night and twinkle like millions of strands of holiday lights.    Palos Verdes is affectionately referred to as "The Hill" by locals and nowhere is this more evident than when you are looking down at the glittering lights of the night.


Other views include coastline, whitewater, bluffs, hills, park, bridge and so much more. Some are from atop "The Hill" and others are so close you can almost dip your toes in the water or hear the surf.  There is no doubt views add value to Palos Verdes Property.  It also adds beauty, serenity and joy.  Those intangibles may be one of the greatest gifts of owning property on the Palos Verdes Peninsula.

Norma Toering - REMAX Palos VerdesNorma Toering & Team RE/MAX Palos Verdes Realty
(310) 493-8333 / Office Phone: (310) 831-0800
PalosVerdesLifestyle- Nominated by Relocation.com as one of the top ten Los Angeles area real estate blogs. Chosen by MovingCost.com as one of the best Los Angeles realty blogs. Awarded 5 out of 5 stars by Lender411 blog review.  Ranked by Technorati in the top 1% of all blogs. As seen in the Daily Breeze newspaper.

South Bay Los Angeles cities I sell real estate, property, houses and homes in: Palos Verdes Estates, Rolling Hills, Rolling Hills Estates, Rancho Palos Verdes, San Pedro, Long Beach, Torrance, Lomita, Redondo Beach, Hermosa Beach and Manhattan Beach. Based on information from the Association of REALTORS®/Multiple Listing as of the initial date of this article/blog publication and /or other sources. Display of MLS data is deemed reliable but is not guaranteed accurate by the MLS. The Broker/Agent providing the information contained herein may or may not have been the Listing and/or Selling Agent.
Subscribe to Norma Toering's ActiveRain blog       Norma Toering and Team on Facebook

Find Norma on: Facebook - Twitter - LinkedIn - Email Norma
Search for Homes in Palos Verdes California on Toering and Team. Google Norma Toering What is your home worth today - Norma Toering
Palos Verdes Map with Real Estate Areas
Norma Toering & Team - Palos Verdes Homes

Selling Smart in a Soft Housing Market


There's a buyer waiting in the wings for every property.  The catch is the property must be presented in a manner that will lure the prospective buyers out of shadows and convert them into a bonafide buyer, not a looker, not a tire kicker, but an actual offer-writing serious I-want-that-house committed consumer.  To paraphrase Bette Davis, buying a house is not for sissies, quitters or the faint of heart.


Sellers, you are faced with a monumental task when the decision to sell is made.  You have the commodity but it's up to you to make it enticing and irresistible enough for a buyer to part with his cash and commit to a monthly mortgage for the next thirty years that will consume a large portion of his family's discretionary income.  A house is a big ticket purchase with inherent risks.  If your property doesn't embed itself in their hearts and minds buyers will avoid making such a large life-altering decision.

How can a seller make his property the one that lingers in the buyer's mind long after the showing?  Like cream, it must rise to the top.  It can do this in many ways--some singular, but often by combining several buyer hot-buttons:


1)  Price:  There in no better way to grab buyers' attention than to offer the best price in the neighborhood.  Every buyer wants outstanding value and your price does not need to be the lowest, but it must offer the best value.

2) Buzz:  Every property needs it.  Maybe it is a new razzle-dazzle kitchen, or new hardwood floors throughout or it could be a fantastic outdoor living area.  Make sure to focus attention on what makes your property special and unique.  Give buyers a reason to linger a bit longer and absorb the intangible as well as the tangible attributes of the home.

3) Leave the Lights On:  Let buyers know they are welcome in your home.  After all, you want them to think of it as potentially their home.  Prepare for each showing as if a special guest is coming to visit.  Fresh towels, spotless counters and all traces of felines and canines banished to a gated area or special "holding" room shows respect for prospective buyers.

4) Remove the Roadblocks:  If your house is too difficult to show, you will miss showings and potential sales.  Keep it simple with no elaborate alarm codes or "security" dogs--ask your agent to handle those tasks before the buyers arrive.

5)  Let Your Motivation Show:  It's okay for buyers to know you are motivated and not simply testing the market.  Nothing turns a buyer off faster than hearing the seller doesn't have to sell unless he gets his way--meaning his price.  Bullying tactics are a sure-fire way to get buyers to walk away.  No one expects you to give your property away, but a little cooperation goes a long way on the road to sold, and that is the common goal shared by the buyer and the seller.

Selling a home need not be warfare.  The goal is a peaceful exchange of the keys to the kingdom.

Norma Toering - REMAX Palos VerdesNorma Toering & Team RE/MAX Palos Verdes Realty
(310) 493-8333 / Office Phone: (310) 831-0800
PalosVerdesLifestyle- Nominated by Relocation.com as one of the top ten Los Angeles area real estate blogs. Chosen by MovingCost.com as one of the best Los Angeles realty blogs. Awarded 5 out of 5 stars by Lender411 blog review.  Ranked by Technorati in the top 1% of all blogs. As seen in the Daily Breeze newspaper.
South Bay Los Angeles cities I sell real estate, property, houses and homes in: Palos Verdes Estates, Rolling Hills, Rolling Hills Estates, Rancho Palos Verdes, San Pedro, Long Beach, Torrance, Lomita, Redondo Beach, Hermosa Beach and Manhattan Beach. Based on information from the Association of REALTORS®/Multiple Listing as of the initial date of this article/blog publication and /or other sources. Display of MLS data is deemed reliable but is not guaranteed accurate by the MLS. The Broker/Agent providing the information contained herein may or may not have been the Listing and/or Selling Agent.
Subscribe to Norma Toering's ActiveRain blog       Norma Toering and Team on Facebook

Find Norma on: Facebook - Twitter - LinkedIn - Email Norma
Search for Homes in Palos Verdes California on Toering and Team. Google Norma Toering What is your home worth today - Norma Toering
Palos Verdes Map with Real Estate Areas
Norma Toering & Team - Palos Verdes Homes

Norma Toering's Malaga Cove Home Sales Report - Sept. 2011 - Palos Verdes Estates


Malaga Cove neighborhood real estate and home sales report for Palos Verdes Estates, CA in September 2011.
Norma Toering's Malaga Cove Neighborhood Insider's Tip:  This neighborhood is home to RAT Beach, one of the most popular beaches with the locals. 
Homes for sale: 12 Homes are listed for sale priced from $1,799,000 to $3,950,000.
Pending sales: 2 Houses are in escrow priced at $1,299,000 and $1,399,000.
September sales: 2 Homes sold in Sept. 2011:
Address
Sale Price
Bed/Bath
Sq. Feet.
Lot
Year Built
Days Listed
1625 Via Lazo
$1,125,000
4/2
1920
5472
1951
39
364 PV Drive West
$2,850,000
5/5
3900
6925
2010
262

Norma Toering - REMAX Palos VerdesNorma Toering & Team RE/MAX Palos Verdes Realty
(310) 493-8333 / Office Phone: (310) 831-0800
PalosVerdesLifestyle- Nominated by Relocation.com as one of the top ten Los Angeles area real estate blogs. Chosen by MovingCost.com as one of the best Los Angeles realty blogs. Awarded 5 out of 5 stars by Lender411 blog review.  Ranked by Technorati in the top 1% of all blogs. As seen in the Daily Breeze newspaper.
South Bay Los Angeles cities I sell real estate, property, houses and homes in: Palos Verdes Estates, Rolling Hills, Rolling Hills Estates, Rancho Palos Verdes, San Pedro, Long Beach, Torrance, Lomita, Redondo Beach, Hermosa Beach and Manhattan Beach. Based on information from the Association of REALTORS®/Multiple Listing as of the initial date of this article/blog publication and /or other sources. Display of MLS data is deemed reliable but is not guaranteed accurate by the MLS. The Broker/Agent providing the information contained herein may or may not have been the Listing and/or Selling Agent.
Subscribe to Norma Toering's ActiveRain blog       Norma Toering and Team on Facebook

Find Norma on: Facebook - Twitter - LinkedIn - Email Norma
Search for Homes in Palos Verdes California on Toering and Team. Google Norma Toering What is your home worth today - Norma Toering
Palos Verdes Map with Real Estate Areas
Norma Toering & Team - Palos Verdes Homes

Life in Ladera Linda Neighborhood High Above Trump Golf Course in Rancho Palos Verdes


Located on the south side of the Palos Verdes Peninsula, Ladera Linda enjoys one of the most favorable climates on "The Hill" and definitely some of the best panoramic ocean views.  The Palos Verdes Drive South corridor has become the resort side of the Peninsula with the addition of Terranea Resort.  Once known as the remote side,  it is now the recreational and resort playground of Southern Los Angeles County.
You'll be so busy checking out the panoramic ocean views and Trump National Golf Course you may miss the Ladera Linda neighborhood laced into the hillside high above Palos Verdes Drive South.  You're not alone, many people new to the area are not familiar with the neighborhood since it has no through streets and all heads are usually turned toward the ocean on a drive through the neighborhood.

I've saved the best for last--even with its prime location it is still one of the most affordable areas on the south side of the Palos Verdes Peninsula.
Check out these statistics for 2011 sales(YTD) in the Ladera Linda Neighborhood of Ranch Palos Verdes:
 Heroic Drive: $715,00
Sea Raven Drive: $828,000
Vigilance Drive:  $995,000
Sea Raven Drive:  $1,050,000

Two homes are currently for sale in the Ladera Linda Neighborhood--listed for $900,000 and $919,000.  Both homes have four bedrooms and two bathrooms.  For more information contact Norma Toering & Team.

Norma Toering - REMAX Palos VerdesNorma Toering & Team RE/MAX Palos Verdes Realty
(310) 493-8333 / Office Phone: (310) 831-0800
PalosVerdesLifestyle- Nominated by Relocation.com as one of the top ten Los Angeles area real estate blogs. Chosen by MovingCost.com as one of the best Los Angeles realty blogs. Awarded 5 out of 5 stars by Lender411 blog review.  Ranked by Technorati in the top 1% of all blogs. As seen in the Daily Breeze newspaper.
South Bay Los Angeles cities I sell real estate, property, houses and homes in: Palos Verdes Estates, Rolling Hills, Rolling Hills Estates, Rancho Palos Verdes, San Pedro, Long Beach, Torrance, Lomita, Redondo Beach, Hermosa Beach and Manhattan Beach. Based on information from the Association of REALTORS®/Multiple Listing as of the initial date of this article/blog publication and /or other sources. Display of MLS data is deemed reliable but is not guaranteed accurate by the MLS. The Broker/Agent providing the information contained herein may or may not have been the Listing and/or Selling Agent.
Subscribe to Norma Toering's ActiveRain blog       Norma Toering and Team on Facebook

Find Norma on: Facebook - Twitter - LinkedIn - Email Norma
Search for Homes in Palos Verdes California on Toering and Team. Google Norma Toering What is your home worth today - Norma Toering
Palos Verdes Map with Real Estate Areas
Norma Toering & Team - Palos Verdes Homes

Foreclosures and Short Sales in Palos Verdes, California 90274 & 90275


Distressed sales are beginning to creep up the Palos Verdes Peninsula.  We were fortunate for several years and had only a handful of short sales and even fewer foreclosures.  The tide is beginning to shift and even our coastal location and top rated schools cannot offer immunity.  Distressed sales are showing up more frequently among the standard (and still majority) sales in the four cities of the Palos Verdes Peninsula.
Current listings for distressed property on the Palos Verdes Peninsula:
Palos Verdes Estates:  10 Properties currently for sale are designated as "distressed" sales.
Rancho Palos Verdes:  25 Properties are listed for sale as distressed sales (short sale, foreclosure, notice of default, auction).
Rolling Hills Estates:  5 Properties are currently for sale and designated as "distressed" sales.
Rolling Hills:  No distressed properties listed for sale at this time, however one short sale property sold in 2011 for over $2,000,000.
Total number of properties listed for sale on the MLS:  316 (includes homes, townhouses and condos).  Nearly 13% of total listings are distressed properties.  Many areas have much higher numbers, but we are no longer unaffected by the lingering depressed housing market.


Norma Toering - REMAX Palos VerdesNorma Toering & Team RE/MAX Palos Verdes Realty
(310) 493-8333 / Office Phone: (310) 831-0800
PalosVerdesLifestyle- Nominated by Relocation.com as one of the top ten Los Angeles area real estate blogs. Chosen by MovingCost.com as one of the best Los Angeles realty blogs. Awarded 5 out of 5 stars by Lender411 blog review.  Ranked by Technorati in the top 1% of all blogs. As seen in the Daily Breeze newspaper.
South Bay Los Angeles cities I sell real estate, property, houses and homes in: Palos Verdes Estates, Rolling Hills, Rolling Hills Estates, Rancho Palos Verdes, San Pedro, Long Beach, Torrance, Lomita, Redondo Beach, Hermosa Beach and Manhattan Beach. Based on information from the Association of REALTORS®/Multiple Listing as of the initial date of this article/blog publication and /or other sources. Display of MLS data is deemed reliable but is not guaranteed accurate by the MLS. The Broker/Agent providing the information contained herein may or may not have been the Listing and/or Selling Agent.
Subscribe to Norma Toering's ActiveRain blog       Norma Toering and Team on Facebook

Find Norma on: Facebook - Twitter - LinkedIn - Email Norma
Search for Homes in Palos Verdes California on Toering and Team. Google Norma Toering What is your home worth today - Norma Toering
Palos Verdes Map with Real Estate Areas
Norma Toering & Team - Palos Verdes Homes

Is it too late to list my Palos Verdes home?


"I waited too long to list my house this year, didn't I?"  The caller's tone indicated he wanted confirmation of his suspicion.  After all, the kids are back in school and pumpkins are appearing in stores and at front doors.  Can the holiday frenzy be far behind, and who, if anyone, will be shopping for a home during such a hectic time of the year?

Contrary to popular opinion, the housing market does not come to a grinding halt during the final quarter of the year.  Many years it is my best quarter.  With summer relegated to memories and photos, and another year dawning, many senior sellers begin to wonder if it's time to make the move to the next phase of their housing life whether it be buying smaller and staying local or making a move to a new locale.

Job transfers, children leaving home and changes in financial situations do not vanish during the final months of the year either.  Lucky for sellers, there are always buyers with housing needs at this time of year.  I'm currently working with an out of the country buyer planning to open a division of his business in the Los Angeles area.  He is carefully perusing the Palos Verdes luxury homes currently on the market.  A young executive already working in the area is shopping for a home and plans to move the family over the holidays.  Another young couple will purchase a starter home as soon as the wedding and honeymoon are over.  The list goes on with more buyers waiting in the wings to find the right house for them in Palos Verdes.

Selling a home in California is not a seasonal business, it's personal.  The right time to sell a house is when the time is right for you. 

Norma Toering - REMAX Palos VerdesNorma Toering & Team RE/MAX Palos Verdes Realty
(310) 493-8333 / Office Phone: (310) 831-0800
PalosVerdesLifestyle- Nominated by Relocation.com as one of the top ten Los Angeles area real estate blogs. Chosen by MovingCost.com as one of the best Los Angeles realty blogs. Awarded 5 out of 5 stars by Lender411 blog review.  Ranked by Technorati in the top 1% of all blogs. As seen in the Daily Breeze newspaper.
South Bay Los Angeles cities I sell real estate, property, houses and homes in: Palos Verdes Estates, Rolling Hills, Rolling Hills Estates, Rancho Palos Verdes, San Pedro, Long Beach, Torrance, Lomita, Redondo Beach, Hermosa Beach and Manhattan Beach. Based on information from the Association of REALTORS®/Multiple Listing as of the initial date of this article/blog publication and /or other sources. Display of MLS data is deemed reliable but is not guaranteed accurate by the MLS. The Broker/Agent providing the information contained herein may or may not have been the Listing and/or Selling Agent.
Subscribe to Norma Toering's ActiveRain blog       Norma Toering and Team on Facebook

Find Norma on: Facebook - Twitter - LinkedIn - Email Norma
Search for Homes in Palos Verdes California on Toering and Team. Google Norma Toering What is your home worth today - Norma Toering
Palos Verdes Map with Real Estate Areas
Norma Toering & Team - Palos Verdes Homes